October 6, 2026 · Idaho Falls, Idaho

Garage Composites - Polaris- Idaho Falls 2026

The Powersports Advertising Playbook

Presentation materials, practical reference tools, and state-by-state research from J.R. Collins's session for Polaris 6 dealers.

Educational resources, not legal advice. Verify current requirements with counsel and the responsible agency.

Keep working after the session

All presentation resources

Start with the presentation, then use the field tools for a specific question or state.

State research

50 states + D.C. guidance

Search pricing and advertising guidance by jurisdiction, product, and condition.

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Field guide

Dealer quick guide

A concise reference for price construction, disclosures, inventory, and review.

Read the quick guide
Download

Printable PDF

Save or print the powersports advertising quick guide for your dealership team.

Download the PDF
Response plan

Notice-response playbook

A first-response workflow for preserving evidence and routing a regulator notice.

Open the playbook
Conversation

Talk through your use case

Bring a dealership workflow or advertising question to a focused Google Meet.

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Follow up with J.R.

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Ask about the presentation, state research, DX1 product workflows, websites, digital retail, or practical uses of AI in dealership technology.

Include the state, product category, or advertising question if relevant.

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